How a presenter can create the right portfolio. How to create a demo recording for radio Host for holidays and corporate events - Sergey

Better to see once than hear a hundred times…

This should become your unspoken motto in the process of searching and selecting a presenter. Event host portfolio- this is a bright resume of the presenter, which speaks about the professionalism of the candidate without words. The word "Toastmaster" is an already outdated slang for previously denoting the host at weddings. Now the entertainer is not only on the stage, but also at the most important holidays for the public, including private ones.

How to distract the attention of guests between toasts and congratulations? Of course, with stylish presenters and enchanting performances by entertainment artists. Don’t forget to invite a videographer for your portfolio, then the presenter will be invited to congratulatory films.

Intro for presenter

Graphic intro for future videos for posting on social networks.

Watch video: Presenter's business card Yuri Belousov-Kotov

Yuri Belousov-Kotov, professional presenter and entertainer.

Watch video: Yuri Salonen

Singing presenter Yuri Salonen performs jazz hits classical music. The magnificent light, clear timbre of the voice envelops the entire event with magical magic.

Watch video: Love Mayat

Singing presenter, professional saxophonist Lyubov Mayat. Will arrange an unforgettable show of invited artists. Refined taste and stylish competitions, in the arsenal: text and games! Guests of the holiday will enjoy performances by artists and professional performances of their favorite compositions on the saxophone.

Watch the video: Presenter Vladimir Blokhin

Vladimir Blokhin, bright emotional presenter festive events. With an excellent sense of humor. Leads corporate parties, youth events, weddings. The refined and refined manner of conducting celebrations in large groups makes this host the first in choosing a good entertainer

Quite often, before deciding on a host for an event, the client carefully studies his portfolio. This can be called their first acquaintance with talent and work in general. If it does not impress customers, they will simply continue searching.

A perfect portfolio tells you what you've done, and even more, what you're capable of doing. All your skills and potential are brought to the attention of the employer, and trust me, they will appreciate the effort you put into creating your portfolio to make it look great. After all, this is the main key to increasing orders and your profits, respectively.

If you don't know how to achieve the desired result, then we have prepared for you some tips and tricks for designing the perfect portfolio:

Why do I need a portfolio?

This is your business card. When a presenter is faced with a task like creating a portfolio, he must have a solid plan of action. Without it, you can just walk in circles. I create a portfolio to get work. It needs to stand out and be clear so that my potential employers can immediately see where I can be useful to them. Taking it a step further, I'm building a portfolio so I can do what I love.

High-quality photo content

Order yourself a professional photo shoot from a good photographer. After all, after holding a large number of events of various sizes, you will still have contacts of photographers, videographers, designers, musicians, etc. Contact them for help and a professional approach to what will help you convey the main idea to your customers: you are better than the rest! You have the best photographs, they are stylish, emotional, and well-processed. Stick, or try to do so, to one style, in accordance with your image and skills.

Photos of past events

Make sure that you have high-quality photo content from every successful event you host. Communicate with photographers, keep constant contact with them so that you have really successful photographs that will reflect the whole atmosphere of the holiday that you took!

Add a video

Do you know how much human factor can you add a video to your portfolio? You can be as creative and successful as you want, but without video, it will be difficult for your clients to see your work in person. Even the most successful presenter will not get a job if the employer does not like him as a person. Video adds a human touch and conveys a personal message. A modern tool of our time is your promotional video, which reflects you, your creativity, the quality of shooting, how professional approach to your business. It is amazing!

Contact information in an easily accessible way

Speaking about the perfect portfolio, do not forget that its main goal is to attract new clients, which means that finding contact information should not be difficult. Place all contacts in an easily accessible place, and don't forget to invite them to call you. The more action it takes to find your contact information, the more likely it is that they will turn to someone else, tired of looking for it.

Also take care of creating your personal website. Just don't do it yourself on free platforms. Contact professionals to whom you can convey your thoughts, ideas, and through joint efforts and the content you already have (videos, photos, reviews, price, contacts, etc.), making a real “candy.”

When creating your ideal and perfect portfolio, remember that you need to follow modern trends - adaptability, user-friendly interface and easy navigation, integration with social networks. And most importantly, recommend yourself by adding reviews from satisfied customers to your website, which will only add trust to potential customers.

When pitching your agency to a new client, every detail matters. And a key success factor can be a portfolio of completed events. So, the rules for compiling a competent portfolio:

Indicate the level of professionalism of your team. Received education as designers, photographers, and of course event managers. The most striking aspects of the agency's activities are prizes and awards, work at international events. The client always wants to work with industry professionals.

Photos of projects. The visual aspect is the most important. The client should be shown photographs of the most successful projects. Moreover, it is advisable to select projects on different topics - from a romantic wedding to a scientific conference, so that the customer understands all areas of the agency’s activities. Needless to say, the photos must be professional and edited, with a watermark from your agency if possible.

Professional contacts. Performers, artists, musicians, venues, catering services, etc. A professional event agency can solve any problem - order a cake in one day, change a restaurant in a few hours and bring the necessary flowers from Holland. The customer must be sure that you are just such an agency, so be sure to indicate how serious your professional connections are. In addition, you can attract the client financially, making it clear that well-established contacts allow you not only to quickly resolve issues, but also to receive an additional discount.

Project details. In this section you can include the ones you created, etc. If your agency has only recently been operating and there are not enough completed projects, it is worth working on several event concepts - thinking through the theme and, accordingly, all the details - from the script to cards with guest numbers. This way you can show the customer your capabilities and potential.

Scenario. Any customer wants a bright, surprising, well-planned event, with a professionally written script. Make sure your portfolio has several sample scripts produced by your agency. In addition, you can add several ideas that you have developed but not yet implemented. However, you shouldn’t bombard your client with ideas. He is not yet your client, so you don’t need to reveal all your cards, you just need to interest him. Otherwise, your idea for an event may be implemented by a competitor.

Inspiration. Most often, the client at the first meeting has no idea in what style he sees the future event. For such a case, always have several collections of ideas for inspiration. This could be photos, fabrics for site design, video stills from films, musical compositions, etc. - everything that ultimately can become the basis for the theme of the evening. In this way, you will immediately understand what is closer to the customer, what he doesn’t like at all, and in what way you should continue working.